Heifer International’s ‘Give a Crap’ Campaign
MEDIA ADVISORY * MEDIA ADVISORY * MEDIA ADVISORYHeifer International’s ‘Give a Crap’ Campaign
WHAT IS THE GIVE A CRAP CAMPAIGN?
People probably know Heifer International gives cows to people in need. The milk (and cheese and yogurt) that they produce is a vital source of income and nutrition for families. But did you know manure has an equally important role to play? From natural fertilizer to renewable energy, manure can transform the lives of the farmers we work with around the world.
People probably know Heifer International gives cows to people in need. The milk (and cheese and yogurt) that they produce is a vital source of income and nutrition for families. But did you know manure has an equally important role to play? From natural fertilizer to renewable energy, manure can transform the lives of the farmers we work with around the world.
Manure is important to Heifer International because our project participants use it to: 1. Make Biogas 2. Enrich Soil 3. Conserve Energy 4. Grow Healthy Crops 5. Save Trees 6. Provide Income
Heifer’s ‘Give a Crap’ campaign will educate runners and spectators about Heifer’s work and how they can support our mission to end hunger and poverty. Visit www.giveacrap.com to learn more.
WHERE WILL YOU SEE US?
Heifer International will be at the 2016 Little Rock Marathon Health and Fitness Expo, which opens March 4 at 10:00 a.m. in the Statehouse Convention Center at Markham and Main Streets in downtown Little Rock. The expo will continue until 7:00 p.m. and re-open again Saturday from 9:00 a.m. – 5:00 p.m.
Heifer International will be at the 2016 Little Rock Marathon Health and Fitness Expo, which opens March 4 at 10:00 a.m. in the Statehouse Convention Center at Markham and Main Streets in downtown Little Rock. The expo will continue until 7:00 p.m. and re-open again Saturday from 9:00 a.m. – 5:00 p.m.
Come visit to learn more, get a free runner’s gift, and enter to win a gift basket. Heifer is proud to host the “Manure Mile” for the 5 and 10k on Saturday and Mile 4 on Sunday. There will be a loud cheering section with lots of ringing cowbells.
MEDIA
For more information, or to arrange interviews with Heifer representatives, contact Allison Stephens at Allison.stephens@heifer.org or at 501.907.2952.
For more information, or to arrange interviews with Heifer representatives, contact Allison Stephens at Allison.stephens@heifer.org or at 501.907.2952.
ABOUT HEIFER INTERNATIONAL
Heifer’s mission is to end hunger and poverty while caring for the Earth. For more than 70 years, Heifer International has provided livestock and environmentally sound agricultural training to improve the lives of those who struggle daily for reliable sources of food and income. Heifer is currently working in more than 30 countries, including the United States, to help families and communities become more self-reliant. For information, visit www.heifer.org, read our blog, follow us on Facebook, on Twitter @Heifer or call 888.5HUNGER (888.548.6437).
Heifer’s mission is to end hunger and poverty while caring for the Earth. For more than 70 years, Heifer International has provided livestock and environmentally sound agricultural training to improve the lives of those who struggle daily for reliable sources of food and income. Heifer is currently working in more than 30 countries, including the United States, to help families and communities become more self-reliant. For information, visit www.heifer.org, read our blog, follow us on Facebook, on Twitter @Heifer or call 888.5HUNGER (888.548.6437).
MEDIA CONTACT
Allison Stephens, Public Relations
allison.stephens@heifer.org
501.907.2952
Allison Stephens, Public Relations
allison.stephens@heifer.org
501.907.2952